Top 5 Delivered Meal Kits and Specialty Foods Apps in Bulgaria - Q1 2024

In the first quarter of 2024, the Delivered Meal Kits and Specialty Foods sector in Bulgaria saw varied performance across its top 5 apps. Here’s a closer look at the trends, with data sourced from Sensor Tower.

Vivino: Buy the Right Wine experienced fluctuations in weekly revenue, peaking at around $73 in the week of March 11. Weekly downloads showed a downward trend, starting at 561 in early January and dropping to 187 by the end of March. Active users saw a decrease from 3.2K to around 2.4K over the quarter.

HelloFresh: Meal Kit Delivery maintained a consistent presence with active users, beginning at 4.8K and ending the quarter at approximately 3.9K. Weekly downloads were highest at the start, with 365, and showed a gradual decrease, ending at 46.

Factor_ Prepared Meal Delivery saw a modest increase in weekly downloads, with a notable peak of 47 in early February. Active users increased from 35 to 67 by the end of the quarter, showing steady user engagement.

EveryPlate: Cooking Simplified had minimal variations in weekly downloads, with the highest being 25 in mid-February. Active users slightly decreased from 201 to 134 over the quarter.

Green Chef: Healthy Recipes showed consistent weekly active users, averaging around 67. Weekly downloads were relatively low, peaking at 27 in early January and seeing minimal activity thereafter.

For more detailed insights and data, visit Sensor Tower.